Venues

MUSIC HALL

a.k.a Schneiderman’s Music Hall

413 or 413½ S.W. Tenth
most advertisements and mentions state SW 10th and Stark

Background and research. Building: built unknown.

  • Per City of Portland Directory, page 2281, 1940 – Music Hall 413 SW 10th Ave.Building had various addresses.

  • First business found was Club Victor.

415 SW 10th

Club Victor 193? -

Bal Tabarin September 25, 1936 [page 14 Club Victor became Bal Tabarin] until 1937 – no further mention in paper

Music Hall 1939-1950 [1939 took over Club Victor/Bal Tabarin location at 415 SW 10th.

Terrace 1951 [planned, never opened]

Building torn down around 1961 with a new building “415” or the Checkboard Building built in 1962.

413 SW Tenth OR 413 ½ SW Tenth

The Music Hall aka Schneiderman’s Music Hall originally moved to 415 SW 10th 1936-1939

Zebra Room then took over the Music Hall storefront location in 1939

Backstage – unknown location possibly entrance on 11th – there is only one mention in press and that is the sale of stock.

Per Donald Horn doing research, “As a historian, I find it hard to believe that the city of Portland and the mayor’s office did not know what was going on during the time female impersonators were performing at the Music Hall. With all the press and ads as well as the longevity of the places it seems odd to me that it ‘all came to a head’ in early 1950.

Another note, the address of 413, 413 ½ and 415 is hard to distinguish along with adding SW 10th and Stark. However, I have tried my best to unravel and figure out who or what was where at any given time period.”

Per GLPAN

The Music Hall billed a very popular trio, the Mills Brothers (see The Oregonian, Jan. 22, 1950, p. 10), for a run of performances and, instead of omitting the drag shows, included them on the bill. Among those paying to see the Mills Brothers were City Council members, who were offended by the inclusion of drags. Upon investigation, it was discovered that both the Music Hall and the Backstage were being run on the same liquor license. Council closed both places, and neither ever re-opened.

Per https://pdxscholar.library.pdx.edu/cgi/viewcontent.cgi?article=3978&context=open_access_etds

Cross-dressing Performers at Music Hall (oregonhistoryproject.org) https://www.oregonhistoryproject.org/articles/historical-records/cross-dressing-performers-at-music-hall/

“[Dorothy McCullough] Lee's increased action against gay bars were part of her reformist attack on vice throughout the city, rather than a direct manipulation of elections or distraction from scandal. Gay bars during Lee's administration included the Harbor Club, Music Hall, Back Stage, and Rathskellar Beer Parlor. A lesbian clientele gathered at the Buick Cafe, while a mixed crowd went to the Back Stage and Music Hall.

In addition, “In 1950, the Music Hall's renewal application drew OLCC and council scrutiny. The Music Hall was a popular Portland drag club, offering nightly live acts. As Joan Scott points out, the prevalent depiction of queers in the 1950s as "isolated perverts" did not negate the existence of large gathering locations that were not well-known by non-queer people. Both the Music Hall and Backstage, connected to the back of the Music Hall, were usually "jammed with customers," remembered customer Duane Frye. While the Hall probably also drew curious non-queers, queer customers in Portland were more aware of the Music Hall than non-queer politicians and citizens. Writer William Holman explains that the Music Hall and Backstage were "widely known to 'that percentage in the know." The meaning of "in the know" depends on context, since gay bars and drag shows nationally drew both queer and non-queer customers. In addition, “According to historian Tom Cook and Music Hall customers, council efforts to close the Music Hall began when councilors went to see the Mills Brothers, a mainstream music act, at the Music Hall in 1950 and were "appalled" by an opening drag act. However, the police had issued earlier reports on lesbians at the Music Hall. The women's protective division responded to complaints about "the suggestive and disgusting nature of entertainment at the Music Hall" in 1949. Division supervisors instructed female officers, escorted by a male officer, to verify reports that lesbians "were operating" at the Music Hall and Buick Cafe "in the attempt to pick up women and make lovers of them." The officers reported that they successfully observed lesbians and lewd behavior. They gave detailed reports on entertainment at the Music Hall, highlighting cross-dressing and "a smutty line of patter" in songs and introductions. Although the Music Hall had operated since 1937 without comment from OLCC or the city council, the council debated owner Leonard Schneiderman's request for a 1950 liquor license renewal at length. Schneiderman operated the Music Hall, Zebra Room, and Back Stage under one liquor license. He was first cited by the OLCC in January 1950, for unsatisfactory provision of meals. OLCC then rejected his 1950 renewal application based on unsatisfactory past operations, inadequate food, and it failing to be "in the best interests of the public" to permit a single license for all three of his establishments. Schneiderman applied for a hearing and OLCC agreed to consider an application for the Music Hall alone, provided that the city council gave him a favorable endorsement. OLCC also required that Schneiderman prohibit "lewd and indecent entertainment", particularly male and female impersonation. Historian George Chauncey argues that liquor license requirements that gay bars be "orderly" were highly influential in efforts to close gay bars. In New York, the state liquor authority considered the simple presence of queer customers disorderly. OLCC seemed to uphold this interpretation by including discouragement of queer customers as a requirement for the Music Hall's license renewal. Evaluating Schneiderman's request, city councilors criticized female impersonation acts and the Music Hall's queer clientele.

“Schneiderman promised that impersonation would no longer be permitted at the Music Hall. The council made renewal of his license contingent on prohibiting future impersonation and lewd entertainment, serving more food, and discouraging queer patrons.” per Gay Bars, Vice, and Reform in Portland, 1948-1965 Beka Smith, Portland State University

Per GLAPN website: One of the highlights of Portland’s gay and lesbian history is a visit to this wonderful building where, in the late 1940s, following World War II, many of the city’s gay men and lesbians came for entertainment and socializing. Opened by Paul Schneiderman in 1937, the nightclub took its name from the tradition of the old English musical hall. Its first mention in the Oregonian is in an article stating it was denied a liquor license, Mar. 13, 1937, p. 12. Early on, it featured vaudeville-type entertainment as well as big name acts. https://lostwomynsspace.blogspot.com/2014/03/the-buick-cafe.html

At some point (around 1947, we believe), Paul’s son Leonard booked a San Francisco female impersonator troupe, and the rest is history. The nightclub soon blossomed with a lively mixed lesbian and gay crowd that howled with laughter at the double entendre and risqué innuendo of its entertainers.

Per Appendix II – Historical Highlights/ Burnside Triangle Walking Tour September 2002 the Music Hall is listed as follows:

19) The Music Hall, 413 SW 10th

• Opened in 1937 by Russian Jewish emigrant Paul Schneiderman, the hall originally showcased vaudeville acts.

• Around 1947, Paul’s son Leonard booked a San Francisco female impersonator troupe. It quickly became one of the city’s most popular gay and lesbian nightclubs featuring both male and female drag performances and musical acts.

• Since the late 1940s and early 1950s was an era that pre-dated canned music and lip-synching, the drag performers sang their own songs.

• Notes from a February 1949 Vice Report (Women’s Protection Division) on the music hall:

“The Master of Ceremonies appeared to be a man; but later in the evening announced she was a woman.”

“Sgt. Warren of the Detectives said we would probably have to go there several times until we were better known before, we would be accosted.”

“The most vulgar part of the show was a take-off on Mae West, which was done by one of the impersonators and this act was the so-called highlight of the entire performance. The dirty stories were told in a very suggestive tone of voice and facial expressions [sic].”